A selection of styleframes created for a massive campaign for Mtn Dew. Celebrating the USA, 50 animated films were created for each state along with one cohesive national spot.
Studio: Hornet
Agency: BBDO New York
Director: Andy Baker
Executive Producer: Hana Shimizu
Head of Production: Sang-Jin Bae
Development Producer: Kristin Labriola
Producer: Dez Stavracos, Lucia Davies
Editor: Anita Chao
Production Coordinator: Riley Spencer
Pre Production
Storyboard Artists: Tim Rauch, Sami Healy, Tomas Vallecillo, Ciara Bresnahan
Lead Designer: Cristian Martinez
Designer: Jackie Ferrentino, Claire Kho, Saad Moosajee
Production: Artists Andres Padilla, Tomas Vallecillo, Ciara Bresnahan
2D:
NATIONAL
Lead Animator: Mike Luzzi
Animators: Krystal Downs, Mark Pecoraro, Kathleen Gleeson, Jon Yellowhair, Geo Barnett, Hazel Zheng
Compositor: Peter Fink
STATES
Animation Supervisor: Mike Luzzi
Animators: Geo Barnett, Ciara Bresnahan, Tyler Dibiasio, Krystal Downs, Kathleen Gleeson, Sami Healy, SueJee Lee, Kevin Li, Casey McDonald, Andres Padilla, Mark Pecoraro, Tomas Vallecillo, Jon Yellowhair, Hazel Zheng, Nick Zweig
Compositor: Ted Wiggin
CG:
CG Lead: Eric Lane
Lighting: Richard Kim, Rui Zhu
Rendering: Natalia Perez Melendez
Creative Agency: BBDO New York
Chief Creative Officer, Worldwide: David Lubars
Chief Creative Officer, New York: Greg Hahn
Executive Creative Director: Steve Fogel
Executive Creative Director: Doug Fallon
Associate Creative Director - Copywriter: Rich Fiset
Associate Creative Director - Art Director: Kelly Kennedy
Producer: Caroline Deason
Business Manager: Paul Cisco
EVP Managing Director: Mark Cadman
VP Account Director: Phil Brolly
Account Director: Jen Layton
Assistant Account Executive: Aaron Cary
SVP, Group Planning Director: Chris Cummings
VP, Planning Director: Steve Panawek
Client: Mountain Dew (PepsiCo)
Music Production: Saara Untracht-Oakner and Chase Noelle of BOYTOY, Joshua Rouah of KIZMIT Studio
Audio Post: HEARD CITY
Voice Over Talent: Eric Miler
Agency: Janet Eisenberg Casting